Handbags, Gladrags, Fashion Concepts and New Media...

This module was one of the most interesting of the year so far. It involved so many different aspects that I had to research and to ultimately create one individual, different idea.

I chose to create a collection of bags that could be used in conjunction with women's office wear, targeting those in the city, who have to dress to impress and like to look smart. Using the influence of modern shapes and urban styling, I created a collection that employed both functionality and a smart office style for women on the move.


I then researched into where and what type of performance my collection would be introduced to the public, with the venue being a major factor in order to create the feel and the atmosphere that would suit its target market. Then linking my invitations and advertising with the office theme.

Finally, using Final Cut on the Mac, I created a final presentation, combining all of my research and ideas that promoted my final performance in a much more professional style. The editing and making this video took a long time, as it was the first time I had used either a Mac or Final Cut in this capacity. However, it was worth it and was one of the best things I have created this year.

This module was very challenging for many different reasons, but after it had all been handed in, I felt it was one of the best modules I had done, this could be due to its content being something that suited me and my style of working.

Realizing Digital Techniques...

At the beginning of this module, I was pleased to find that I would be learning more computer based skills, as in the past it is something I feel that I have lacked in the knowledge of. I had done small bits on Photoshop, when doing my CAD final line ups for previous modules, but still lacked proper knowledge- that I could take forward and develop the images further.

When we were shown the Illustrator techniques, it felt that the basics that I had learnt previously, in Photoshop, worked hand in hand with this application. They incorporate together well and I found that you need both packages to create something that appeals and looks professional.

However, when we were shown how to use Dreamweaver, within the 3 sessions, it took me longer to understand and grasp how to use it. The data that had to be put in place to ensure that your website would look professional and accessible made it a bit more complicated. But when it all clicked into place, I found it to be a interesting process that looked attractive and eye-catching when completed.

I had the same problem with Flash, in that it took me a while to get used to and to learn what and how to create the animations. In the end, I thought the animations looked really good when I finally got them working- however if I had more time, I would have added other functions and features to make them look much more creative and professional.

Creating the contents for my portfolio was a long process and took a lot of time to edit and create the images. However, the outcome made it worth the time and I did enjoy making them- even when my eyes hurt after staring at the computer all day!

This module was enjoyable, as I felt I have learnt more computer based skills that will defiantly be used again during my time at uni. The methods that I used are adaptable to any area of my work and I could use them for many of my portfolio pieces and others that I may create in the future.